360 Degree Marketing activities amplifying the brand in Dubai’s Café Industry.
Kana Café has 4 spacious outlets in Dubai with an extensive menu with food, beverage and sheesha
offerings. Kana Café had an average footfall of 100 pax per day in each outlet. The majority guests
were local Arabs, so the owner wanted to create awareness among other nationalities in Dubai.
BCM proposed Marketing Strategy based on the Marketing Objective and Target Audience of Kana Café.
The team of BCM conducted the following activities:
Social Media Marketing
Marketing Collaterals (Design & Print Production)
Motor City Outlet Launch
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